Date
Spring 4-22-2021
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Description
My project was a deep dive and a path forward into the Commonwealth Associates, Inc.'s digital marketing presence using the tools, analytics, and current practices acquired from MBA 631. This included critical assessments, key take-aways with recommendations, and also included additional funds for Commonwealth’s 2021 marketing budget.
Academic Advisor
Elizabeth Eichler
Academic Department(s)
Business
Degree Pursued
Master's
Disciplines
Business | Business Administration, Management, and Operations | Marketing
Recommended Citation
Bernstein, Gary, "Digital Marketing: A Deep Dive & Path Forward" (2021). Graduate Student Showcase. 1.
https://ecommons.udayton.edu/grad_showcase/1
