Title
The effect of vividness on the memorability and persuasiveness of a sermon under the elaboration likelihood model
Date of Award
2002
Degree Name
M.A. in Communication
Department
Department of Communication
Keywords
Persuasion (Rhetoric), Preaching Social aspects
Rights Statement
Copyright 2002, author
Recommended Citation
Joseph, Satish Antony, "The effect of vividness on the memorability and persuasiveness of a sermon under the elaboration likelihood model" (2002). Graduate Theses and Dissertations. 3587.
https://ecommons.udayton.edu/graduate_theses/3587
COinS
