Social Media Engagement with Traumatic Brain Injury Prevention, Recovery, and Community Re-Entry Resources
Presenter(s)
Emma Braden
Files
Description
Traumatic Brain Injuries (TBIs) can result in cognitive, physical, and social-emotional effects that last a lifetime. Inefficient resources can be a significant barrier to care. Internet use, particularly social media, has become an effective way to communicate essential and educational information. Social media can foster connection among those affected by TBIs. Researchers evaluated engagement via analytics on three social media sites on three different platforms that shared information on TBI prevention, recovery, and community re-entry resources. The results of an ANOVA indicated significantly higher engagement when posts were boosted (p = <.001). There was also higher engagement across Facebook and Instagram when compared to Twitter/X. No significant differences were found among engagement across content types; therefore, TBI content creators should continue to post resources relating to prevention, post-injury, statistics, and general information. This study indicated that Facebook and Instagram may be the best social media sites suited to disperse boosted traumatic brain injury resources and content, bridging the gap between healthcare and community.
Publication Date
4-23-2025
Project Designation
Graduate Research
Primary Advisor
Susan C. Davies
Primary Advisor's Department
Counselor Education
Keywords
Stander Symposium, School of Education and Health Sciences
Institutional Learning Goals
Community
Recommended Citation
"Social Media Engagement with Traumatic Brain Injury Prevention, Recovery, and Community Re-Entry Resources" (2025). Stander Symposium Projects. 3822.
https://ecommons.udayton.edu/stander_posters/3822
Comments
3:00-4:15, Kennedy Union Ballroom