Download Project (1.2 MB)
Behavioral Finance, as the potential implications of psychological factors, has subtly affected investor behaviors in financial markets. In this project, I would like to discuss different types of behavioral finance, analyze the reasons and connotations behind each type of behavioral finance, and illustrate the influences and consequences with regard to the investor behaviors in the real business world. In addition, I would like to talk about the methods on how to avoid and overcome the behavioral finance in both theoretical and psychological aspects.
Ting J. Zhang
Primary Advisor's Department
Economics and Finance
Stander Symposium project
Arts and Humanities | Business | Education | Engineering | Life Sciences | Medicine and Health Sciences | Physical Sciences and Mathematics | Social and Behavioral Sciences
"Influence of Behavioral Finance on Decision Making in the Business World" (2015). Stander Symposium Projects. 601.
Arts and Humanities Commons, Business Commons, Education Commons, Engineering Commons, Life Sciences Commons, Medicine and Health Sciences Commons, Physical Sciences and Mathematics Commons, Social and Behavioral Sciences Commons